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The most-followed accounts on Instagram span footballers, musicians, media personalities, global brands, sports clubs, and public agencies. The table below ranks the leaders by follower count, alongside the person, company, or organization behind each account. Instagram’s own page sits at the top, with footballer Cristiano Ronaldo the most-followed individual.
| Rank | Account | Followers | Category | Country |
|---|---|---|---|---|
| 1 | Instagram@instagramSocial media platform · United States | 685M | Social media platform | United States |
| 2 | Cristiano Ronaldo@cristianoFootballer · Portugal | 664M | Footballer | Portugal |
| 3 | Lionel Messi@leomessiFootballer · Argentina | 506M | Footballer | Argentina |
| 4 | Selena Gomez@selenagomezMusician and actress · United States | 406M | Musician and actress | United States |
| 5 | Dwayne Johnson@therockActor and wrestler · United States | 383M | Actor and wrestler | United States |
| 6 | Kylie Jenner@kyliejennerMedia personality · United States | 383M | Media personality | United States |
| 7 | Ariana Grande@arianagrandeMusician and actress · United States | 363M | Musician and actress | United States |
| 8 | Kim Kardashian@kimkardashianMedia personality · United States | 345M | Media personality | United States |
| 9 | Beyoncé@beyonceMusician and actress · United States | 300M | Musician and actress | United States |
| 10 | Khloé Kardashian@khloekardashianMedia personality · United States | 293M | Media personality | United States |
| 11 | Nike@nikeSportswear brand · United States | 292M | Sportswear brand | United States |
| 12 | Justin Bieber@lilbieberMusician · Canada | 287M | Musician | Canada |
| 13 | Kendall Jenner@kendalljennerMedia personality · United States | 279M | Media personality | United States |
| 14 | Taylor Swift@taylorswiftMusician · United States | 273M | Musician | United States |
| 15 | Virat Kohli@virat.kohliCricketer · India | 273M | Cricketer | India |
| 16 | National Geographic@natgeoMagazine · United States | 269M | Magazine | United States |
| 17 | Jennifer Lopez@jloMusician and actress · United States | 240M | Musician and actress | United States |
| 18 | Neymar@neymarjrFootballer · Brazil | 230M | Footballer | Brazil |
| 19 | Kourtney Kardashian@kourtneykardashMedia personality · United States | 210M | Media personality | United States |
| 20 | Miley Cyrus@mileycyrusMusician and actress · United States | 206M | Musician and actress | United States |
| 21 | Katy Perry@katyperryMusician · United States | 196M | Musician | United States |
| 22 | Real Madrid@realmadridFootball club · Spain | 178M | Football club | Spain |
| 23 | Zendaya@zendayaActress and singer · United States | 174M | Actress and singer | United States |
| 24 | Kevin Hart@kevinhart4realComedian and actor · United States | 172M | Comedian and actor | United States |
| 25 | Cardi B@iamcardibMusician · United States | 161M | Musician | United States |
| 26 | LeBron James@kingjamesBasketball player · United States | 154M | Basketball player | United States |
| 27 | Demi Lovato@ddlovatoMusician and actress · United States | 148M | Musician and actress | United States |
| 28 | Rihanna@badgalririMusician · Barbados | 145M | Musician | Barbados |
| 29 | FC Barcelona@fcbarcelonaFootball club · Spain | 144M | Football club | Spain |
| 30 | Chris Brown@chrisbrownofficialMusician · United States | 140M | Musician | United States |
| 31 | Drake@champagnepapiMusician · Canada | 139M | Musician | Canada |
| 32 | Ellen DeGeneres@ellendegeneresComedian and television host · United States | 130M | Comedian and television host | United States |
| 33 | Kylian Mbappé@k.mbappeFootballer · France | 130M | Footballer | France |
| 34 | Billie Eilish@billieeilishMusician · United States | 124M | Musician | United States |
| 35 | UEFA Champions League@championsleagueFootball competition · Europe | 119M | Football competition | Europe |
| 36 | Lisa@lalalalisa_mMusician · Thailand | 106M | Musician | Thailand |
| 37 | NASA@nasaSpace agency · United States | 104M | Space agency | United States |
| 38 | Gal Gadot@gal_gadotActress · Israel | 104M | Actress | Israel |
| 39 | Vin Diesel@vindieselActor · United States | 103M | Actor | United States |
| 40 | Narendra Modi@narendramodiPrime Minister of India · India | 101M | Prime Minister of India | India |
Accounts are ranked by their public Instagram follower count. Follower numbers in the hundreds of millions are displayed by Instagram in three significant figures, so two accounts can appear tied at the same rounded value even when their exact counts differ. The list mixes individuals, brands, sports clubs, and organizations, the same way the source treats them. Counts shift over time as accounts gain and lose audience, so treat the figures as a snapshot from May 2026 rather than a live count. For the latest numbers, check each account directly or the source list, which is updated periodically.
Follower figures and account classifications are drawn from Wikipedia, "List of most-followed Instagram accounts", which maintains the canonical public list and sources each figure from the accounts’ own pages. Data as of May 2026. If you reference this page, cite it as:
HowSociable · Top Instagram Accounts by Followers · data as of May 2026 · https://howsociable.com/charts-instagram-top-accounts
