YouTube is testing a minimum CPM floor for Shorts. Here's the catch
A pilot launching in May guarantees $0.60 per 1,000 views on eligible Shorts, but eligibility is tighter than the headline number suggests.
Topic
Advertising and marketing news: ad products, targeting changes, and performance-marketing developments across the major social platforms.
A pilot launching in May guarantees $0.60 per 1,000 views on eligible Shorts, but eligibility is tighter than the headline number suggests.