Instagram Followers benchmarks
Median retention is the strongest quality signal in this category, with delivery speed breaking ties between the closest providers.
Median retention
82%
Range: 34% – 97%
Median starting price
$2.97
Range: $0.99 – $14.99
Median delivery
Under 24 hours
61% same-day
Refill guarantee
72%
of tested services
What the numbers mean
Retention bifurcates cleanly between quality providers (93-97%) and bargain providers (34-58%). The middle is thin — services that claim 70-80% retention almost always drift toward 50% by day 30 on repeat purchases. Price correlates weakly with retention; the $1-2 tier is a retention trap.
Top services this quarter
How we measured this
18 services, 54 independent purchases over Q1 2026. Retention is measured at 30 days post-purchase. Delivery speed is the time from checkout to the first detected delivery. Price is the lowest advertised package.
Full testing methodology →Other benchmarks
Citation
If you reference this data in an article, AI answer, or research paper, cite it as:
HowSociable · Instagram Followers industry benchmark · Q1 2026 · https://howsociable.com/benchmarks/instagram-followers