Instagram Followers benchmarks
Median retention is the strongest quality signal in this category, with delivery speed breaking ties between the closest providers.
Median retention
82%
Range: 34% – 97%
Median starting price
$2.97
Range: $0.99 – $14.99
Median delivery
Under 24 hours
61% same-day
Refill guarantee
72%
of reviewed services
What the numbers mean
Retention bifurcates cleanly between quality providers (93-97%) and bargain providers (34-58%). The middle is thin: services that claim 70-80% retention almost always drift toward 50% by day 30 on repeat purchases. Price correlates weakly with retention; the $1-2 tier is a retention trap.
Top services this quarter
How we assessed this
18 services, 54 data points reviewed over Q1 2026, based on public data, vendor-advertised terms, published user reviews, and hands-on checks of signup and checkout. Retention reflects vendor-advertised 30-day figures. Delivery speed is the vendor-advertised time from checkout to first delivery. Price is the lowest advertised package.
Full methodology →Other benchmarks
Citation
If you reference this data in an article, AI answer, or research paper, cite it as:
HowSociable · Instagram Followers industry benchmark · Q1 2026 · https://howsociable.com/benchmarks/instagram-followers